Are you an FMCG (fast-moving consumer goods) food or beverage manufacturer or brand looking to save money and optimise your business? If so, then a food broker is the solution for you!

Food brokers are professionals who can help FMCG businesses cut costs and increase their bottom line. Essentially, they act as an agent between FMCG companies and retailers to help secure better deals on pricing, store placement, and promotional activities. Food brokers have extensive experience in the FMCG sector, which gives them expert knowledge about industry trends, pricing models, and product marketing strategies that could make all the difference in saving money.

A typical strategy food brokers use is negotiating discounts and price reductions with retailers. This can help FMCG companies save on marketing, product, and other expenses associated with selling their products in stores. Furthermore, food brokers can also arrange more favourable store placements for FMCG brands. By strategically placing FMCG products at a prime location within the store, food brokers can increase the visibility and sales of FMCG products.

Finally, food brokers provide FMCG companies with promotional services such as creating point-of-sale displays or organising giveaway events. All this helps FMCG brands build better relationships with retailers and generate more revenue from their business activities.

By using the services of a food broker, FMCG manufacturers and brands can save up to 15 per cent on their yearly expenses! So, if you’re looking for a way to cut costs and optimise your FMCG business, then hiring a food broker is undoubtedly worth considering. The money saved with the help of a food broker could make all the difference in the success of your FMCG business.